The first requirement in finding a buyer for a
home is to make sure the pool of potential buyers know it is on
the market. For FSBO sellers, holding an open house can help to
get the word out to buyers.
Open Houses
Open houses are very effective at helping sell
real estate in many parts of the country.
Real estate agents use open houses constantly
to generate interest in homes [and get new clients]. Should FSBO
sellers (people who are selling their own homes) also use open
houses to generate buyer interest? Yes, with one caveat.
Location, Location, Location
The cliché “location, location, location”
applies to more than one aspect of real estate. Not only does it
address appreciation issues, it also applies to open houses.
First of all, the FSBO property needs to be
located in an area where open houses work. This area tends to be
in city, town and suburbs where the housing market is hot. Holding
an open house usually works well where the following circumstances
exist:
Open
Houses for FSBO Sellers